After two days of intense learning, networking, and innovation at CASA24, we like to slow things down a bit on Day Three. But don’t be fooled—while the pace might be more relaxed, the work we do is just as critical. This members-only day is where the real magic happens, as we gather in a more intimate setting to reflect, discuss, and plan the way forward.

Breakfast

The day begins a little later, giving everyone a chance to ease into the morning after the members’ dinner the night before. We’ll kick things off with breakfast, setting the tone for a day filled with collaboration and insight.

Working Groups

Our working group sessions will dive deep into some of the most active areas within the Alliance—Telco APIs, AI and Data, Security and Trust, and the potential kickoff of a new convergence working group. These sessions are where our members roll up their sleeves and get to work, driving the initiatives that will shape the future of our industry.

Roundtable Discussions

In addition to the working groups, we’ve scheduled roundtable discussions that will allow us to reflect on the key takeaways from the previous two days. These discussions are open, engaging, and designed to help us all figure out how we can apply what we’ve learned to improve our businesses. It’s an opportunity for candid conversation and real-time problem-solving.

Workshops

Workshops are another highlight of the day. We’re excited to have Ali Bouhouch lead a special session on AI for the board, and we’re working on securing a session on Camara and network APIs from some of our most active members. Thomas Howe will also be offering a workshop on vCon, a new standard for virtualized conversations that combines trust, AI, and enrichment—a truly exciting area with a lot of potential.

Lunch

We’ll round out the day with a final lunch, wrapping up around four o’clock. By this point, many will start their journeys home, but not before we’ve laid the groundwork for the next steps. It’s a fitting end to what promises to be a perfect three-day event—productive, insightful, and forward-looking.

Day Two of CASA24 is dedicated to delving deep into the future of Customer Experience (CX) and how operators and service providers can harness cutting-edge strategies to drive success using CPaaS.

With a focus on the tools and knowledge Technology and Revenue Leaders need to thrive, this day is packed with actionable insights and high-value content. Check out the schedule on the event site for details!

Morning Track: Elevating Customer Experience

The morning kicks off with a comprehensive exploration of Customer Experience (CX). In today’s highly competitive landscape, the quality of customer interactions can make or break a business. This track will cover the latest trends in CX, with a spotlight on how operators can leverage these insights to differentiate their offerings and create lasting customer impact.

As part of this session, we’ll also introduce our Service Provider Playbook, a must-have resource designed to help you go to market more effectively. The Playbook, along with our academy and advisory services, is tailored to accelerate your journey, ensuring that your solutions not only reach the market faster but also make a significant impact. Whether you’re looking to refine your customer experience strategies or explore new ways to engage with your audience, this track is essential.

Afternoon Tracks: GTM Success, AI & Data, and Converged Solutions

After a morning focused on CX, the afternoon splits into three parallel tracks, each diving into critical areas for growth and innovation.

1. GTM and Sales Success
   This track will cover the essentials of go-to-market (GTM) strategies and sales success. From aligning marketing and sales efforts to driving effective lead generation and exploring real-world use cases, this session is packed with practical advice. Learn how to streamline your processes and maximize your results, ensuring your team is fully aligned and focused on achieving your business goals.
2. AI & Data
   AI is revolutionizing the communications industry, but it comes with its own set of challenges, particularly around data. This track will explore the specific requirements telcos face when leveraging AI, and how innovative solutions are being developed to meet these needs. Discussions will include the role of GenAI in improving customer interactions within contact centers and how AI-driven data strategies can create new opportunities for growth.
3. Converged Solutions and Innovation
   The cloud communications landscape is evolving rapidly, and this track will take a closer look at the platforms available to telcos and CSPs today. Explore the pros and cons of various platforms, and see how APIs and CPaaS are driving the innovation that modern customers demand. This session is crucial for those looking to stay ahead of the curve and deliver the next generation of communication solutions.

The CPaaS Showcase Challenge: A Finale You Can’t Miss

Day Two wraps up with the infamous CPaaS Showcase Challenge, where some of the most innovative solutions will be put to the test. This is not just a competition; it’s a chance to see the future of CPaaS in action. Whether you’re looking for inspiration or evaluating potential partners, the Showcase Challenge is the perfect way to end a day filled with insights and innovation.

The full program is now online at casa24.amsterdam/casa24-schedule – I encourage you to check it out and see all the incredible sessions we have lined up!

In this blog, I’ll be focusing on Day One, which is packed with transformative insights specifically for operators, telcos, and MNOs – plus everybody looking to do business with them.

Morning Session: Telco Transformation – The Big Picture

We kick off CASA24 on Monday morning with an in-depth look at how telcos are transforming. Industry leaders from McKinsey, Infobip, GSMA, Radisys, S&P Global, STL Partners and more, as well as top-tier operators like e& enterprise, BT Group, Deutsche Telekom, Telin and KPN will share insights on what’s driving this change and why programmable telecoms are essential to their future.

This morning track will cover not just broad trends but also specific strategies telcos are adopting to stay competitive in an ever-evolving market. From the latest in digital transformation to the impact of emerging technologies, this discussion will set the stage for the rest of the day.

Whether you’re an operator adapting to new market demands or a business looking to partner with telcos, this is where you need to be.

Afternoon Tracks: Network APIs and Security & Trust

After lunch, the day splits into two parallel tracks, each addressing critical aspects of the future of telco in more detail.

1. Network APIs: The New Frontier
   The possibilities within network APIs, as standardized in Project CAMARA and brought to marketing through GSMA’s Open Gateway Initiative (OGI) are endless, and this track dives deep into how operators are harnessing this technology. Expect to hear the latest Network API research results from S&P Global, and energetic panels about cutting-edge use cases where APIs are driving innovation in areas like CX and 5G. There will also be practical discussions on API integration and how this is becoming a new revenue stream for operators. Learn from the innovators who are pushing the boundaries and discover how you can leverage these APIs to create new opportunities.
2. Security & Trust: Building Resilient Networks
   In an era where cybersecurity is paramount, this track focuses on the strategies and technologies that ensure secure and trustworthy networks and communications. Topics will include vCon (virtualized conversations), data privacy, and how operators are working to build trust with consumers. Hear from experts who are tackling these challenges head-on, and understand how your business can benefit from their insights.

Why You Can’t Miss Day One at CASA24

If you’re a strategist or technical or business lead in the telco space—or looking to enter it as a technology provider—Day One at CASA24 is unmissable. This is your chance to engage directly with the minds shaping the future of the industry, from strategic thinkers to technical innovators. The networking opportunities alone could be the key to your next big partnership or business breakthrough.

After the success of last year’s CPaaS Showcase Challenge at CASA23, we’re back at CASA24 with an even more exciting lineup! Our showcase challenge quickly became a highlight, and it’s easy to see why—live demos of cutting-edge tech, real-time innovations, and the thrill of seeing the future unfold right before your eyes.

This year, we’re turning the spotlight on two major themes: operators and network APIs, and the incredible possibilities of AI. Whether you’re into the nuts and bolts of network innovation or the transformative potential of artificial intelligence, this showcase challenge is where you’ll want to be.

It’s not just informative; it’s a lot of fun too! Watching live demos of the latest tech in action, interacting with the people behind the innovations, and experiencing firsthand what’s next in CPaaS—it’s an experience you won’t want to miss.

This is another reason you can’t miss CASA24. And if you’re interested in showcasing your latest innovations, let us know! Visit CPaaSAA Showcase Challenge for more details, including highlights from our previous showcase challenges.

Exclusive Invitation-Only Executive Dinner

We are thrilled to announce an exclusive, invitation-only executive dinner taking place on the Sunday night before CASA24. This special event marks the start of the new CPaaSAA Leadership Circle and is graciously sponsored by Infobip, a testament to their leadership and commitment to the CPaaS community.

This inaugural edition of the CPaaSAA Leadership Circle will be hosted at the illustrious Restaurant Spectrum, nestled within the Renaissance-style Waldorf Astoria hotel. The evening promises to be a remarkable experience featuring a 5-course gourmet meal meticulously crafted by 2-Michelin star chef Sidney Schutte, paired with exceptional wines chosen by esteemed sommelier Cas Kratz.

Highlights of the Evening:

• Elite Gathering: This exclusive dinner will bring together a select group of SVP-level executives from Accelerate Members. It’s a unique opportunity to network, connect, and share insights with top industry leaders.
• Culinary Excellence: Guests will indulge in a meticulously prepared 5-course dinner, complemented by a selection of the finest wines.
• Elegant Ambiance: The luxurious surroundings of the Waldorf Astoria provide a beautiful backdrop for meaningful conversations and connections.
• Knowledge Sharing: Engage in enriching discussions and exchange ideas in an intimate, relaxed setting.

The CPaaSAA Leadership Circle aims to foster meaningful connections, celebrate fine dining, and create lasting impressions among top industry leaders. We extend our heartfelt appreciation to Infobip for making this first Leadership Circle dinner possible, highlighting their role as a leader in the industry.

Stay tuned for more updates on CASA24 and the exciting initiatives of the CPaaSAA Leadership Circle. This exclusive dinner is just the beginning of our journey to accelerate growth and innovation in the CPaaS industry.

End Your First Day at CASA24 in Style

We’re thrilled to unveil a highlight of the CPaaS Acceleration Summit 2024: the Speaker/VIP Drinks at Amsterdam Tower’s exclusive 360 Room. This event promises to be a perfect conclusion to the first day of the summit, offering breathtaking views, vibrant conversations, and an ambiance that embodies the spirit of Amsterdam.

Spectacular Venue:

The 360 Room at Amsterdam Tower provides a stunning panoramic view of Amsterdam Central Station and the charming old city. This modern, creative space is ideal for CASA24, providing a memorable backdrop for networking and relaxation. The venue epitomizes the blend of Amsterdam’s rich history and cutting-edge modernity, creating a unique setting for our event.

Prime Networking Opportunity:

The Speaker/VIP Drinks event is exclusively for speakers, VIPs, and sponsors (max 80), offering an excellent opportunity to network and connect with the industry’s best and brightest. It’s a chance to unwind, reflect on the day’s insights, and forge valuable relationships in a relaxed, social atmosphere. By participating as a speaker or sponsor, you gain access to this elite gathering, making it a must-attend for thought leaders and innovators.

Embrace the Old and the New:

Amsterdam Tower is more than just a venue; it’s a symbol of the city’s unique blend of old-world charm and modern innovation. Hosting the Speaker/VIP Drinks in the 360 Room reflects CASA24’s commitment to embracing both tradition and progress, offering a space that celebrates the best of both worlds. It’s an evening that aligns perfectly with the summit’s vision of fostering growth and innovation in the CPaaS industry.

Event Details:

• Date: Opening evening of CASA24
• Time: To be announced – special invite only
• Venue: 360 Room at Amsterdam Tower, overlooking Amsterdam Central Station

This exclusive event is more than just a gathering; it’s an experience that sets the tone for the entire summit. Submit your speaking proposal before the end of July to secure your place among the elite at CASA24. Don’t miss this opportunity to be part of one of the most exciting CPaaS industry events of the year, and enjoy the benefits of VIP networking in one of Amsterdam’s most iconic venues.

This week, the CPaaS Acceleration Alliance released the highly anticipated Service Provider (SP) Playbook, a crucial resource designed to equip service providers with the knowledge and strategies needed to thrive in the evolving CPaaS landscape. The Playbook boasts 80 pages of market insights and trends from leading analysts, many of whom will be at CASA24 to elaborate on their findings, plus 93 real use cases showing how Service Providers across the globe are monetizing CPaaS and Network APIs today!

Integrating the SP Playbook into CASA24 Tracks

At CASA24, we are committed to providing a comprehensive learning experience. The SP Playbook will be covered extensively across all tracks, ensuring that attendees can delve into the detailed guidance and strategies it offers. Here’s how the Playbook will be integrated into the CASA24 program:

1. Keynote Sessions

Our keynote sessions will highlight the key themes and insights from the SP Playbook. Industry leaders and experts who contributed to the Playbook will take the stage to discuss the latest trends, challenges, and opportunities in the CPaaS industry. These sessions are designed to provide a broad overview and set the stage for more detailed discussions in the breakout sessions.

2. Breakout Sessions

Each track at CASA24 will feature dedicated breakout sessions that focus on specific chapters and topics from the SP Playbook. These sessions will be interactive, allowing attendees to engage with the content, ask questions, and participate in discussions. Topics will include:

• Best Practices: Learn the most effective strategies for service providers, including operational efficiencies, customer engagement, and technology integration.
• Ethics: Explore the ethical considerations in CPaaS, including data privacy, security, and responsible AI usage.
• Business Models: Understand the various business models that are driving success in the CPaaS industry, with real-world examples and case studies.
• Partnering: Discover how to build and maintain successful partnerships, including insights into collaboration, co-innovation, and ecosystem development.

3. Hands-On Workshops

In addition to the keynote and breakout sessions, CASA24 will offer hands-on workshops where attendees can dive deep into the practical applications of the SP Playbook. These workshops are designed to provide actionable insights and tangible takeaways that service providers can implement in their operations. Attendees will work through real-world scenarios, guided by industry experts, to apply the Playbook’s principles and strategies.

4. Panel Discussions

Panel discussions at CASA24 will bring together thought leaders, industry veterans, and contributors to the SP Playbook to discuss its implications and applications. These panels will cover a range of topics, providing diverse perspectives and fostering rich dialogue among attendees. This is an excellent opportunity to hear from those who have successfully implemented the Playbook’s strategies and to learn from their experiences.

5. Networking Opportunities

CASA24 will also provide ample networking opportunities, allowing attendees to connect with peers, industry leaders, and Playbook contributors. These interactions are invaluable for sharing insights, discussing challenges, and exploring potential collaborations. The networking sessions will be structured to facilitate meaningful connections and foster a collaborative community.

Conclusion

The SP Playbook is an essential resource for service providers looking to navigate the complexities of the CPaaS industry. By integrating the Playbook into every aspect of the CASA24 program, we aim to provide attendees with a comprehensive understanding and actionable insights that they can apply to their businesses. Whether you are a Connect, Grow, or Accelerate member, or even a non-member, CASA24 offers unparalleled opportunities to learn, grow, and lead in the CPaaS industry.

Join us in Amsterdam to explore the SP Playbook in depth and to be part of the conversations that will shape the future of CPaaS. For more information and to register, visit our CASA24 website.

Onwards!

Robert Galop
Partner & CMO
CPaaS Acceleration Alliance

The Significance of CASA24: Insights from Kevin Nethercott

As Managing Partner at CPaaS Acceleration Alliance, I am honored to share the immense value of CASA24. This year, we are thrilled to see more service providers and technology companies joining us, representing the top players in the industry. What sets CASA24 apart is our unique combination of diverse companies, analysts, and media, creating a comprehensive platform for collaboration and innovation.

Reflecting on last year’s CASA23 event, it was humbling to be on stage and collaborate with everyone. CASA23 marked an incredible milestone for both CPaaSAA and the industry. The interaction and sharing among attendees and members were remarkable, establishing a culture of collaboration and industry advancement.

A Year of Growth and Innovation

Over the past year, we’ve witnessed tremendous growth among our members. The industry has evolved significantly, with more members offering more cutting-edge solutions. This transformation has opened up numerous key conversations around best practices, ethics, business models, and partnerships.

Critical Conversations

Amsterdam will be the epicenter for these crucial discussions this year. CASA24 will bring together leaders to drive these topics forward. Members from our Working Groups, who have been diligently working on these issues, will share relevant and timely insights, and we have an incredible lineup of strategic speakers from members and non-members alike.

Customer Experience (CX) Focus

At CASA24, we emphasize enhancing the customer experience (CX). We have a stellar lineup of top-notch speakers from across the industry who will provide valuable insights into CX innovations. These speakers are pioneers in their fields and bring a wealth of knowledge that will benefit all attendees.

Network APIs and Beyond

We’re also seeing incredible advancements with operators providing Network APIs, and our partnership with GSMA makes CASA24 uniquely positioned to gather all key perspectives in one place, fostering real, impactful conversations. There isn’t another event in the next six months that offers such a comprehensive platform for industry dialogue.

Why You Must Be There

Being part of CASA24 means being at the forefront of the CPaaS industry. It’s an unparalleled opportunity to learn, share, and contribute to the future of communications platforms. I look forward to seeing you in Amsterdam and continuing this journey of innovation and collaboration.

Onwards!

Kevin Nethercott
Managing Partner
CPaaS Acceleration Alliance

As the Member Success Manager at CPaaS Acceleration Alliance, I’m excited to share why CASA24 in Amsterdam is a must-attend event for our Alliance members. Whether you’re a Connect, Grow, or Accelerate member, this event offers unparalleled opportunities to learn, grow, and lead in the CPaaS industry.

Learn: Deepen Your CPaaS Knowledge

CASA24 is a premier event designed to provide deep insights into the CPaaS industry. Connect members, this is your opportunity to immerse yourself in the latest trends, technologies, and strategies. You’ll have access to sessions on telco APIs, AI integration, security, and more, all designed to enhance your understanding and help you stay ahead in the rapidly evolving CPaaS landscape.

If you’re not a member yet, CASA24 is equally valuable, offering a rich learning environment where you can gain new perspectives and network with industry leaders. Get your tickets here.

Exclusive Day 3 Experience
Our members can look forward to an exclusive third day featuring in-depth workshops, collaborative sessions, and unique networking opportunities. This day is tailored to provide deeper engagement and personalized learning, making it a highlight of your CASA24 experience.

Grow: Amplify Your Brand Through Sponsorship

Sponsorship at CASA24 is an excellent way to elevate your brand visibility and support the event. Whether you’re a Connect, Grow, or Accelerate member, there are sponsorship packages designed to meet your needs, ranging from €3,000 to €25,000. Grow members receive a 10% discount, while Accelerate members benefit from a 25% discount on sponsorship packages.

Silver and Gold sponsors enjoy premium benefits, including larger expo tables, keynote slots, and participation in our pre and post-event PASA talks. These exclusive sessions are streamed to a global audience, ensuring your brand is prominently featured before, during, and after the event.

For Grow members, upgrading your sponsorship is a strategic move to showcase your products and services to a wider audience. Accelerate members, this is your chance to reinforce your leadership and engage with potential partners and clients. Non-members can also take advantage of sponsorship to gain significant recognition and break into the CPaaS space.

Lead: Share Your Expertise

We encourage all members to submit ideas for talks and panels. Sponsoring members can further elevate their participation by delivering keynotes or leading discussions, positioning themselves as thought leaders in the CPaaS community.

Benefits of Speaking:

• Connect Members: Gain exposure and contribute to discussions that matter to you.
• Grow Members: Influence industry direction and inspire others with your insights.
• Accelerate Members: Solidify your leadership position and drive new business opportunities.

Conclusion

CASA24 in Amsterdam is not just an event; it’s a catalyst for growth, innovation, and collaboration. Whether you’re attending to learn, sponsoring to grow your brand, or speaking to lead, CASA24 offers unparalleled benefits for all members and non-members alike.

Don’t miss out on this transformative experience. Visit our Sponsorship Opportunities page for more details. Let’s make CASA24 a milestone in your CPaaS journey!

Best regards,

Gert-Jan Huizer
Member Success Manager
CPaaS Acceleration Alliance

We are thrilled to announce the official launch of the CASA24 website, marking a significant milestone in our journey to accelerate the growth and adoption of Communications Platforms as a Service (CPaaS). Visit us at casa24.amsterdam and explore everything our premier event has to offer!

CASA24, set to take place in the vibrant city of Amsterdam, is not just an event—it’s a pivotal gathering for the global CPaaS community. This year, we are bringing together even more industry leaders, innovative technology vendors, strategic partners, and thought leaders from around the world to shape the future of communications.

Why Attend CASA24?

CASA24 is designed to be the ultimate hub for networking, learning, and collaboration within the CPaaS ecosystem. Here’s what you can look forward to:

1. Insightful Keynotes and Panels: Hear from the brightest minds in the industry. Our lineup of speakers includes top executives, successful entrepreneurs, and leading experts who will share their insights on market trends, innovative technologies, and the future of CPaaS.
2. Cutting-Edge Exhibitions: Discover the latest products and solutions from leading technology vendors. The exhibition floor will be a hotspot for groundbreaking innovations that are driving the CPaaS industry forward.
3. Networking Opportunities: Connect with peers, partners, and potential clients. Whether you’re looking to build new relationships or strengthen existing ones, CASA24 offers unparalleled opportunities for meaningful interactions.
4. Interactive Workshops: Engage in hands-on sessions and workshops that delve deep into specific CPaaS topics. These sessions are designed to provide practical knowledge and skills that you can apply directly to your business.

Call for Speakers

We are now accepting applications for speakers who want to share their expertise and vision with our diverse audience. If you have a compelling story, groundbreaking research, or innovative ideas in the CPaaS space, we want to hear from you! Speaking at CASA24 is a fantastic opportunity to position yourself as a thought leader and contribute to the industry’s growth.

Sponsorship Opportunities

CASA24 offers a range of sponsorship packages tailored to suit your business needs and goals. As a sponsor, you will gain visibility among key decision-makers and influencers in the CPaaS industry. Our sponsorship opportunities are designed to maximize your brand exposure, generate leads, and drive business growth. Don’t miss the chance to showcase your company at the forefront of CPaaS innovation.

Join Us in Amsterdam

We invite all members of the CPaaS Acceleration Alliance, along with anyone passionate about the future of communications, to join us in Amsterdam for this landmark event. CASA24 promises to be a transformative experience, providing valuable insights, fostering connections, and igniting new opportunities for growth.

Visit casa24.amsterdam today to apply to speak or explore sponsorship options. Let’s come together to accelerate the CPaaS industry’s journey from $16B in 2022 to over $100B by 2030.

Together, we can drive the next wave of innovation and collaboration in the CPaaS space. We look forward to welcoming you to CASA24 and making this event a resounding success!

Stay tuned for more updates and follow us on social media for the latest news and announcements. Let’s make CASA24 an event to remember!

For any inquiries, please contact us at info@cpaasaa.com. See you in Amsterdam!