This year, CASA25 isn’t just another conference—it’s a curated experience built for people who want to go deep, move fast, and leave with real takeaways.

We’ve designed the event around four high-impact half-day blocks, each focused on a critical theme shaping the future of CPaaS. Whether you’re a platform builder, a telco innovator, a go-to-market strategist, or an AI realist, there’s a block that speaks to you.

And alongside the main track, we’re introducing hands-on workshops—led by our Silver and Gold sponsors—designed for those who want to dive deeper, collaborate, and walk away with tools, not just talk.

Here’s how it all comes together:

Day 1 Morning – The Future of CPaaS: From Ethics to Intelligent Engagement

This opening block sets the tone. We explore the State of CPaaS, how AI is really impacting the communications industry, and how ethics, trust, and intelligent orchestration are becoming must-haves—not nice-to-haves.

Expect to leave with: frameworks to future-proof your business, fresh thinking on responsible AI, and a new lens on customer experience.

Day 1 Afternoon – Real-World CX: Messaging, Orchestration & Leadership

We shift gears into practical territory. Messaging is evolving fast. Customer expectations are rising. And the companies that win are the ones that can adapt—not just with tech, but with leadership.

Expect to leave with: use cases that work, insight into evolving CX playbooks, and ideas for leading through industry change.

Day 2 Morning – Go-To-Market Playbooks: Telcos, Channels & Strategy

This block is all about growth. We unpack the playbooks for building scalable go-to-market engines—whether you’re a telco, a platform, or somewhere in between.

Expect to leave with: actionable GTM models, partnership insights, and new ways to align sales, product, and ecosystem.

Day 2 Afternoon – Network APIs & What’s Next

The final block is future-focused. We’ll explore the momentum behind Network APIs, why they matter, and how to turn potential into performance. This session leads directly into our Analyst Summit.

Expect to leave with: clarity on API monetization, upcoming trends, and real stories from the front lines of Open Gateway.

And Then: The Analyst Summit – Powered by GSMA Open Gateway

New this year: a special half-day Analyst Summit (special invite required) hosted with GSMA Open Gateway, focused exclusively on Network APIs. Designed for product leaders, analysts, and platform architects, this session goes deeper into the business models, technical realities, and collaboration required to make Network APIs successful at scale.

No fluff. No filler. Just impact.

CASA25 isn’t about being everywhere at once. It’s about being in the right room, at the right time, with the right people.

And yes—there will be killer dinners, rooftop drinks, and late-night conversations that spark the next big idea.

Because some of the best breakthroughs happen over a cocktail, not a keynote.

Join us. Bring your brain. Leave with momentum.

Day Two of CASA24 is dedicated to delving deep into the future of Customer Experience (CX) and how operators and service providers can harness cutting-edge strategies to drive success using CPaaS.

With a focus on the tools and knowledge Technology and Revenue Leaders need to thrive, this day is packed with actionable insights and high-value content. Check out the schedule on the event site for details!

Morning Track: Elevating Customer Experience

The morning kicks off with a comprehensive exploration of Customer Experience (CX). In today’s highly competitive landscape, the quality of customer interactions can make or break a business. This track will cover the latest trends in CX, with a spotlight on how operators can leverage these insights to differentiate their offerings and create lasting customer impact.

As part of this session, we’ll also introduce our Service Provider Playbook, a must-have resource designed to help you go to market more effectively. The Playbook, along with our academy and advisory services, is tailored to accelerate your journey, ensuring that your solutions not only reach the market faster but also make a significant impact. Whether you’re looking to refine your customer experience strategies or explore new ways to engage with your audience, this track is essential.

Afternoon Tracks: GTM Success, AI & Data, and Converged Solutions

After a morning focused on CX, the afternoon splits into three parallel tracks, each diving into critical areas for growth and innovation.

1. GTM and Sales Success
   This track will cover the essentials of go-to-market (GTM) strategies and sales success. From aligning marketing and sales efforts to driving effective lead generation and exploring real-world use cases, this session is packed with practical advice. Learn how to streamline your processes and maximize your results, ensuring your team is fully aligned and focused on achieving your business goals.
2. AI & Data
   AI is revolutionizing the communications industry, but it comes with its own set of challenges, particularly around data. This track will explore the specific requirements telcos face when leveraging AI, and how innovative solutions are being developed to meet these needs. Discussions will include the role of GenAI in improving customer interactions within contact centers and how AI-driven data strategies can create new opportunities for growth.
3. Converged Solutions and Innovation
   The cloud communications landscape is evolving rapidly, and this track will take a closer look at the platforms available to telcos and CSPs today. Explore the pros and cons of various platforms, and see how APIs and CPaaS are driving the innovation that modern customers demand. This session is crucial for those looking to stay ahead of the curve and deliver the next generation of communication solutions.

The CPaaS Showcase Challenge: A Finale You Can’t Miss

Day Two wraps up with the infamous CPaaS Showcase Challenge, where some of the most innovative solutions will be put to the test. This is not just a competition; it’s a chance to see the future of CPaaS in action. Whether you’re looking for inspiration or evaluating potential partners, the Showcase Challenge is the perfect way to end a day filled with insights and innovation.